Wednesday, September 22, 2010
My Favorite Smartphone App
Every once in a while, something comes along and changes my life and hopefully for the better. For me, I can’t say enough great things about the Slingbox app that I use on my iPhone. For a one time $30 charge I was skeptical on how much would I use it. Add in the fact it costs $200 for the unit and you have to have cable service and internet service. Is it worth it? For me I say Yes!!!
I can’t say how much it has saved my investment into the sports packages I purchased. I can now watch them anywhere and anytime. Regardless of commitments that keep me from vegetating in front of the tube. Even still, my son likes to be around me at all times and if the TV is on, its playing kid programs. So I can quietly watch my favorite team on my iPhone while he watches the big TV. Both happy, problems solved.
I can see Netflix’s new app being good competition for it, but during football/baseball playoffs it is no competition for me.
Wednesday, September 8, 2010
My thoughts on Twitter and business
So we’ve been twittering on Twitter for 9 months, and I’ve come to some conclusions to what works and what doesn’t work for business. The early results were very deceiving as Google gave high relevancy to Twitter but as more and more businesses have jumped on the boat it has factored in less and less. Now I’m realizing that some businesses work on twitter and some do not. So while Google relevancy has its own effect, its not the only reason to go or not go to Twitter.
So what kind of businesses work on Twitter?
Retail works real well. People have the desire to consume and the ones that like a deal will search them out. Try it. Type your favorite major retailer and promotion code.
Travel works well too. Flights, hotel, car rental and restaurants. I guess anything with a promotion code.
Entertainment, isn’t that what we all went to twitter for? To be entertained? Businesses that focus on media and entertainment do well.
Advertising sites that provide information seem to be flourishing such as news sites and blogs. Although Twitter is replacing the blog in some respects. Nobody wants to read somebody drone on and on about the same topic for too long. Oh wait.
The real power of Twitter is information. It increases the word of mouth for business. Nothing does more wonders for business like real world referrals from reliable unbiased people. In the age of information, people can find what they want, when they want it. Our job is to be there when they are ready for us.